We are a staff of two, assisted by a small team of brilliant and generous volunteers, who are collectively dedicated to reading and responding to the 12,000 submissions All Story receives annually…
…All-Story does not accept submissions via e-mail. Send stories to:…”
The above guidelines come from Zoetrope: All Story, one of the top tier literary magazines of today. My response:
Dear Zoetrope,
Your submission guidelines are fucked up. Snail mail had a purpose…once. There are better options, and the time is now.
The list of deservedly established writers published at your magazine is formidable: Chimamanda Ngozi Adichie, Woody Allen, Margaret Atwood, Julian Barnes, Roberto Bolaño, Robert Olen Butler, Don DeLillo, Mary Gaitskill, Kathryn Harrison, Ha Jin, Jonathan Lethem, Yiyun Li, Naguib Mahfouz, Alice Munro, Salman Rushdie, Kurt Vonnegut, & David Foster Wallace. Many writers would love to join this crew, do not mind submitting, and hope to be “discovered” on the slush pile. Yet how do the majority of your authors submit? I doubt Woody Allen stuffs an envelope and drops it in the mail, fingers crossed, hoping Zoetrope will make his proverbial day. But that’s what you demand of the regular scribe, and while all writers are not stereotypical “starving artists,” they would love to save a dime or two, unlike ol’ Woody, who can afford the postage. Yeah, yeah, yeah, I know, Woody’s earned the privilege, but then why bother taking submissions from the masses? No matter how good an unknown’s story is, Woody and friends aren’t gettin’ bumped. Fetid grapes aside, The New Yorker now accepts E-subs, but even The Diddle Ass Review should. And so should Zoetrope.
Electronic mail or submission managers are no longer science fiction, and function more efficiently than snail. E-subs might create an overflow of stories, but there are solutions: short windows for submissions or charging nominal fees (not writer friendly, either, chief sinner Narrative Magazine, charging nasty clam so they can pay all the writers they solicit, but that’s another rant). Here’s the analysis:
Estimated annual cost of 12,000 nine-page stories plus cover letters:
- $ 600 12,000 8½ x11 envelopes 120 x $5 per packet of 100 envelopes
- $14,040 $1.17 Postage for 12,000 submissions
- $ 240 12,000 4×9 envelopes for SASE 120 x $2 per packet of 100 envelopes
- $ 5,280 $0.44 Postage for 12,000 SASE
- $ 1,200 120,000 pages @240 x $5 per 500-page ream
- $ 960 Printer ink cartridges @10,000 pages per cartridge = 12 x $80
Total = $22,320 or over $1,800 per month.
- Not included but should be considered wasteful:
- Gas to deliver 12,000 submissions plus 11,998 rejections and two rewrite requests
- At 3 inches a 500-leaf ream, a 60-foot tall tree of paper
Time at printer preparing envelopes, etc. @five minutes/submission = 100 hours (not to mention time spent by “brilliant and generous volunteers” who, with Bartleby-like futility, refine skills in a Sisyphean search for fabulous stories that will never be accepted by Zoetrope)
Fifty Zoetrope clones would push the cost over a million dollars. Smaller mags? Every 100 subs/month = $2,232/year. Yet as the smaller mags regularly publish from slush, the waste not as egregious.

Zoetrope, your guidelines continue: “Before submitting, non-subscribers should read several issues of the magazine.” What a deal! I’m sure you’re not intentionally trying to screw writers, but c’mon, this is way totally like effin’ really just absolutely too fucked up.Certainly, writers should do their part, not waste editors time with inappropriate submissions, and buy, read, and support literary magazines; that’s yet another topic. Bottom line: writers might buy more magazines if they had more money, and they might read more if they had more time. Right? If one writer has ten stories and submits each story twenty times that’s over $350 a year a writer could spend on food, rent, books, and subscriptions to literary magazines. Sure, Zoetrope, you are not the only guilty party. Those lovable stalwarts over at The Sun, despite their concern about social issues, environment, and poverty, refuse to evolve. Others? The list includes The Atlantic, Crab Creek Review, Creative Nonfiction, The Georgia Review, The Iowa Review, The Texas Review, Zyzzyva, etc., not to mention the publishers and agents that postpone electronic. The cost rises into millions of dollars, a forest of paper trees, and oodles of wasted hours. So Zoetrope and cohorts, big and small, agents and editors and publishers, take heed: Stop the snail. Or be fucked up.
Sincerely,
Caleb “The Mad Writer” Powell