I would like to proactively begin this essay with Supplemental Materials to this essay:


Jackson Pollack was less an artist than a psychic predicting the Exxon Valdez disaster. Or the captain of that ship, Joseph Hazelwood, drinking all night, wanted to pay tribute to his favorite painter, getting loaded and crashing his vehicle bigger that same way.

Mike Tennant is the co-author of The Age of Persuasion: How Marketing Ate Our Culture with Terry O’Reilly.


A few decades back, Texan Claudia Alta Taylor Johnson gazed down the highway and didn’t like what she saw. Billboards blocked her view of the plains, of the distant hills, and of her beloved wildflowers. So she complained to her husband, President Lyndon Baines Johnson, who prompted Congress to pass the Highway Beautification Act, which placed limits on the spread of posters— or billboards as they’re popularly known— and preserved the views that Lady Bird Johnson loved so well.